MSM DesignZ, an innovative leader in the multimedia business since 1999.
In “Ogilvy on Advertising”, David Ogilvy famously notes that one of his best pieces of writing was one that he had been paid nothing for. Why was it his best? Because, at the end of the testimonial that he had written for Reader’s Digest, he signed his name. He would go on to admit that...
Some businesses may have discovered, quite quickly, that entering the world of social media is simple. Create an account, type in some information, and post. That’s it. Succeeding in it, though, is much more complicated, and requires businesses to exert far more effort. But that doesn’t mean that it has to be difficult. Here are...
$670 billion. That’s the number that, according to Juniper Research, global mobile transactions will hit by 2015. (Or, according to Yankee Group, as much as $1 trillion.) But, as of 2010, mobile payments are estimated to have eclipsed just $240 billion. Not a paltry sum, for sure, but still a farshot from the seemingly limitless...
Marketers have been, for a while, trying to truly quantify the value of a Facebook like. The problem with determining that value is that it’s very, very difficult to keep track of. Why? Because there are a lot of different factors and variables involved in measuring the value of a like, and in order to...
In the world of online advertising, there are seemingly only two primary alternatives as far as cost-effective, easy to set up (and maintain) advertising goes: Facebook Ads and Google AdWords. They are the two giants of online advertising, so to speak. Then, of course, there are other alternatives such as Yahoo advertising, Ad Mob, and...
Some might view the internet as a race. A sprint, even. Something that you fight through for a few minutes, then stop to catch your breath. Something that’s short and over quickly. But it’s not a race. It’s not something that’s meant to be won (regardless of what some memes might suggest). It’s not meant...
Facebook pages can say a lot about the businesses that own them. Well run and extremely active pages suggest that those businesses are listening and that they actually care. On the other hand, neglected Facebook pages indicate that businesses don’t care or that they don’t believe in Facebook, so customers might avoid interacting with them...
Here at MSM DesignZ, we are proud to announce the launch of our newly redesigned website. It is the culmination of many months of long, tireless nights and endless brainstorming. All in all, the project is a proud consummation of all of the individual work that each of us at MSM DesignZ poured into it. To...
For all of the typical associations made with YouTube, rarely — at least I believe — would a person consider it a form of education, especially when you consider the huge assortment of videos ranging from useful and entertaining to mundane and, frankly, stupid. Like really, really stupid. But then there are those useful videos,...
For every new release, change, fix and massive overhaul that Facebook drops on its users every now and then, there is often some sort of uproar, complaint or concern that users have about the social networking site. More often than not, that uproar winds up being something along the lines of, “these new changes suck!!”...